It’s 2018 and if your business isn’t already online you are losing out on many great growth opportunities. Having a website for your business isn’t just about selling your goods and services, it’s also about building trust with your customers and being available 24/7.
Here are 5 reasons every business needs a website:
1. Your Customers Expect It
I feel if this was the only reason on the list it would be enough. Studies show that 6/10 consumers expect brands to provide online content about their business on some form of digital property, and more than half head straight to the brand’s website for product information.
If you don’t have a website, today’s digital-savvy customers may look elsewhere.
2. 24/7/356 Availability
Nobody wants to work at 7pm, but some people may want to shop then. Having a business website or eCommerce store means that you can sell products and services all the time, not just during your opening hours.
Since your website is accessible 24 hours, 7 days a year, from the convenience of a local coffee shop, their couch or their bed, your customers and clients can easily access your products and services.
Not only can you display your products or outline your services in detail with beautiful images, but you can provide short video tutorials or downloadable PDF instructions to give hesitant customers no reason to go elsewhere to purchase.
By having a website, you are giving your business the opportunity to tell consumers why they should trust you. Most people search the internet for a product or service before they purchase to check the credibility first. When you provide good service or product, positive word-of-mouth about your business is likely to spread. Which in turn, delivers more repeat and new business.
5. Cost effective
A strategically designed and developed website can reach thousands of potential customers for less than you would spend on print marketing and other marking channels.
Need a website for your business?
If you don’t already have a website for your business or are looking for a re-vamp, Seven Sands is here to help.
Go take a look at our services page and let us design and develop an effective website solution for your business to capture those leads and enquires you want.